Jerry Garcia's music conveys the “sense of unity” that people share experiences with and the importance of community. KEEN also connects people and does the right thing, a common value with him. Founded with a vision, KEEN's mission is to inspire people and nurture love in the world, and there is no better partnership than this. Jerry Garcia and KEEN have two values. We see it as an alliance that fuses and makes a difference.” Eric Burbank, Chief Brand Officer, KEEN US.

Today is where it is difficult for negative emotions to disappear. Jerry Garcia's family and KEEN hope that people will make positive changes and devote their “Vote Love” to choosing something every day.

We’re excited to partner with Jerry Garcia’s family to celebrate the artistic legacy he left to the world. Our limited edition KEEN x Garcia collection pays tribute to a very special man