WHAT CAN WE LEARN FROM THE WORLD'S UGLIEST SANDAL ABOUT SUSTAINABLE FASHION?
OUR MISSION IS TO MAKE HUMANITY JUST A LITTLE BIT MORE HUMAN
01
DESIGNED TO NEVER GO OUT OF STYLE.
We like following trails instead of trends. Life is KEENer that way. We make original hybrid footwear for living outside. Today and every day we get to spend time together on this planet. Our OG hybrid sandal from 2003 is still our #1 bestseller. It’s been called the world’s ugliest sandal, but over 30 million pairs later, fans are wearing them to trails, lakes, trash cleanups, runways, and weddings. We believe originality is limitless. And that comfort and functionality are timeless. And that the trees don’t care what shoes you wear. But feet do.
02
CONSCIOUSLY CREATED FOR MINIMAL IMPACT.
We don’t like using the word “sustainable.” Because the most sustainable choice would be to not make anything at all. But products make it possible to get outside and enjoy the outdoors, connect with the world and each other, and do some good while doing all that. And we believe in all of those things, too. So, for us, it’s about being more conscious of all the choices that go into making a shoe and doing everything we can to minimize our impact on the planet. It’s going PFAS Free, rethinking the way things are usually done, and acting on our values by doing things differently. Even when it isn’t the easiest path to take. We want to make our mark on the world by removing our mark.
BUILT TO LAST… AND LAST.
As shoemakers, we’ve always believed that the more durable, comfortable, and versatile a shoe is, the less you’ll need to replace it. Good for you and good for the planet. That’s why we create the most unapologetically comfortable hybrid footwear that can go everywhere, why we’re conscientious about every choice that goes into our products, why we own our own factories to ensure quality, and why we stand behind everything we make. Made to last, yes, but really … made to keep.
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LIFE IS KEEN
In a world increasingly divided, we're committed to living a life to togetherness, originality, and doing good.
Doing our part to make humanity just a little more human.
Based on our five brand Markers, it celebrates togetherness, originality, and taking action. It's inspired by the people who make us excited to come to work every day, our Fans, People who are fearlessly living original lives and inspiring others to do the same.
Seeing folks out there living a life of originality and good vibes inspires us.
We hope their stories inspire you too.
Life is KEEN!
